GENEZ offers New Zealand’s best beef genetics to the dairy industry, with a strong value proposition for dairy and beef farmers.
GENEZ provides elite beef semen for low genetic merit dairy cows. Through our GENEZ Dairy Beef Traceability Programme, we look to enhance value for both dairy and beef farmers.
What’s the value in elite beef genetics?
We want to unlock additional value for both the dairy and beef sectors, while addressing industry challenges. By using GENEZ semen options and integrating tailored beef genetics into the supply chain, all participants benefit from the added value.
Our alternative semen supply is cost effective, reducing breeding costs and progeny wastage, while enhancing returns from the resulting dairy beef animals.
We deliver efficiency and profitability for farmers while prioritising the welfare of animals and the environment.
-
![Simple black outline drawing of two feet with toes, facing upward on a white background.]()
Transparency and Traceability
We understand the growing importance of traceability and consumer demands. This enables farmers, retailers and consumers to have full confidence in the origin, quality and safety of the products they interact with.
-
![Black outline of a DNA double helix on a white background.]()
Integrated Genetic Programme
Our programmes are meticulously designed to optimise breeding outcomes, ensuring the production of high-quality dairy beef offspring, with enhanced genetic potential.
-
![Icon of two hands holding a globe, symbolizing global care or environmental protection.]()
Positive Impact and Sustainability
Our focus goes beyond genetic advancements. We are driven by a genuine desire to create positive impacts and promote sustainability within both the dairy and beef industries.
-
![Black arrows pointing upward, with the middle arrow slightly longer, on a white background.]()
Research and Data Focused
Respected research and data is used at all times and implemented as quickly as it is validated. We will continue to look to research and build on the continuum of data. We will develop further understanding of cattle enhancement via drive, data-driven decision making.
-
![A simple black-and-white icon of two adults holding hands with a child between them, all standing upright.]()
Family Owned
We are backed by family values and a real desire to make change. GENEZ has been designed with 50 years of industry knowledge in farming and genetics, recently coupled with industry involvement and passion.
Crossbred cows now dominate New Zealand's dairy industry, comprising 67.2%* of the 4.84 million dairy cows. With 1.05 million dairy-origin calves entering the beef industry annually and 60% of the country's beef production originating from dairy farms, the trend is on the rise.
These are compelling figures that show the need to ensure consideration of beef farmer requirements, while still delivering the calving ease and short gestation that dairy farmers expect.
* Dairy NZ annual statistics 2022
The Impact Story
A minimum of 32% reduction in carbon emissions per kg of beef produced.
Feed efficiency improved by at least 9%, causing a marked reduction in greenhouse gas emissions.
Huge opportunity for less dairy calf wastage.
Together we can make a difference by delivering an animal genetically suited to better environmental outcomes
Sources: The value of dairy beef progeny test, produced for NZ Beef and Lamb, published August 2022
Our Beef Breeder Partners
The Programme
GENEZ have partnered with New Zealand’s leading beef breeders to offer a value-add option for lower genetic merit dairy cows.
Through our partnerships, calves within our programme can be genomically tested. These same calves will also receive GENEZ tags at birth. Our visual GENEZ tags are supplied as lifetime ID for the calf, showcasing superior beef genetics within our programme.
Strong partnerships throughout the supply chain will ensure farmers who focus on the finishing market will realise these premiums.
This fully transparent story will be supported by data to increase consumer interest and innovation to market.
-
Within our catalogue you can view genetic data which includes some genomic information to allow you to choose the bulls which suit your breeding objectives.
-
Industry leading and quality controlled collection centers nationally which will transfer to your local technician
-
GENEZ will supply these as part of the programme
-
Through our partnerships, calves within our programme can be genomically tested. This will allow rearer’s and finisher’s to identify desired traits and align with supply chain pathways to premiums.
-
Our partnerships throughout the supply chain offer financial incentives to benefit all participants.
